Reputation Edge provides PR and marketing services to commercial property developers who are marketing and selling new projects. We also work with private developers and companies who may encounter community opposition to their development plans.
Working with commercial and residential property developers and property managers, we provide a complete PR and marketing service to help boost new business leads, sell residential properties and lease office and retail space.
We develop strategic campaigns to change perceptions of areas, making them more desirable places to live, work, spend time or invest. We achieve that through a mix of careful PR messaging, media relations, and creating a buzz online through social media and digital videos, and planning and delivering marketing events.
Our established relationships with local and national property sector journalists can generate quality coverage at national, local, consumer and trade levels, as well as online, print and broadcast media.
We offer the following PR services to our property clients:
- Property marketing campaigns
- PR campaigns
- Property marketing collateral
- Website design and SEO
- Email marketing campaigns
- App creation
If you are a property developer seeking local council approval for a new project that is being opposed by the community, we can help you position your key messages and plan your community consultation accordingly. We bring practical insights and experience to the development of a detailed PR and communications strategy.
Strong media relations can increase the chances of your positive messages coming through in editorial content, as well as opportunities to respond in advance of any potential negative coverage.
From identifying key players and how to approach them, to unveiling plans and consulting in the appropriate manner, a focused PR and community consultation strategy will help maximise the support of the community and avoid any unnecessary delays to your submission. We assist clients with:
- Community consultation and events
- Communications strategies
- Consultation literature
- Media relations
- Social media
- Public meetings